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Sales Engineer vs Solutions Engineer vs Hybrid: Which Should You Hire First?
The debate around sales engineer vs solutions engineer usually isn’t about titles, it’s about where technical support is missing in the sales process.
Founders need help answering a much more important question:
Where is technical support missing in my GTM motion right now?
Because that’s what this hire is really about.

Matthew Baden
May 25


How a Recruiting Firm Helps Startups Hire Top Talent
How a recruiting firm helps startups hire top talent isn’t about filling roles faster. It’s about making better decisions earlier. At the early stage, one strong hire can change the trajectory of your business. while one wrong hire can slow product velocity, impact culture, and burn valuable runway.

Natalie Adams
May 10


ERR vs ARR: How Experimental Run-rate Revenue Changes How You Hire
Across startup conversations (especially in go-to-market, product, and technical planning) a term you’re likely hearing more often is ERR, short for Experimental Run-rate Revenue. It’s a way of describing revenue that looks real on paper but is still being proven in practice.

Natalie Adams
Mar 2


The 7 Types of Startup Founders (And What Your Hiring Style Says About You)
This isn’t another article about founder personality types for the sake of classification. Instead, we focus on how deep-rooted founder traits shape hiring decisions - and why that has an outsized impact on startup success.

Natalie Adams
Feb 15


Startup RSUs vs Stock Options: What Founders Should Know as They Scale
Minimal workspace with laptop and notebook on a modern startup office desk

Jeremy Macleod
Jan 30


When to Hire Marketing Talent for Your SaaS Startup (and Why Waiting Costs You)
Most SaaS founders wait too long to hire their first marketer. Here’s how to know the earliest accurate moment to hire marketing talent for your SaaS startup - and the signals that show you’re ready.

Jeremy Macleod
Nov 13, 2025


3 Habits of Founders Who Consistently Hire Top Startup Talent
Hiring in a startup isn’t about putting candidates through a test — it’s about inspiring them to build with you. Today’s top talent isn’t trying to impress; they’re choosing missions, momentum, and founders with clarity. The best early-stage hiring isn’t interrogation, it’s storytelling. Here are three things great founders do differently to attract and keep exceptional people.

Natalie Adams
Oct 30, 2025


Retained or Contingent?
Contingent recruitment can often be seen as a more cost-effective approach to hiring as you only pay the agency when a candidate is...

Natalie Adams
Apr 13, 2023


An Overview of the Benefits of Diversity in the Workplace
Diversity in the workplace is becoming more popular, and with good reason. Diversity is not only important for preventing overlap and...

Natalie Adams
Dec 20, 2022


Now is The Time to Invest
When the market crashes the first instinct for many business leaders is to freeze hiring, cut costs and scale back, quickly. For the last...

Natalie Adams
Apr 1, 2020


How Startup Funding Stage Impacts Hiring: What Founders Need to Know About Seed to Series B Recruitment
Startup funding stage impacts hiring by shaping candidate expectations, compensation preferences, recruitment strategies, and the type of talent startups can realistically attract.

Jeremy MacLeod
Nov 6, 2019


Would You Accept Financial Advice From a Lottery Winner?
Given the recent $1 billion lottery bonanza, it got me thinking about people who win the Silicon Valley Lottery and the roles they play...

Jeremy MacLeod
Nov 28, 2018
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